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5 reasons to create an online store to sell your soaps

Written by Michael Villeneuve
Create your store
March 13 2024
3 min

You craft handmade soaps and sell them only in-store or on online marketplaces, you’re probably missing out on a big part of the market that you can easily reach.

With your own online store, you present a more professional image, you’re better referenced on many Google searches, you reassure your visitors about the quality of your products, and you benefit from a site customized 100% to your image.

With Panierdachat, create your online store quickly and easily and start increasing your sales and satisfying many new customers.

Start an amazing experience.
Create your online store
Begin for free

Soap Making: Why sell your soaps and health products online?

Because of its size, colors, varieties, as well as its originality and the well-being it provides, handmade soap has become THE trendy gift to give!

In 2018, its sales exploded in stores, and in 2019, consumers want to shop for their handmade soaps online!

And if you have quality products and you want to increase your sales quickly, these products are perfect for online sales:

  • Very low shipping costs due to the size and weight of the products
  • Photogenic and colorful products
  • Medium prices ideal for impulse purchases or as gifts

Why an online store is better than a marketplace to increase your sales?

Etsy, Amazon… these platforms are interesting if you want to sell a dozen products per month because with commissions + listing fees + transaction fees, you quickly lose between 10% and 20% of your turnover.

Moreover, having a simple page on a marketplace, as explained in our article “Artisans: Sell in a marketplace or in an online store?” is not at all optimized for search engines and therefore does not allow you to acquire new customers.

A more professional image with your own e-commerce site

With your own online store, you control 100% of the design: colors, logo, templates… And with the informative pages, you will present your expertise and your passion for your activity and seduce your customers and reassure them about the quality of your products.

You manage categories, recommended items… and you increase the average basket of your customers by offering them the best sellers that your customers will surely add to their initial order.

Increase your visibility and number of customers for free with Instagram Shopping

With your own online store, you can take advantage of the Instagram Shopping advantage. With products that are high in shape and color, their photos on Instagram will find an audience that will quickly like and share.

And if with one click on the image, you put a link to the product purchase page. Don’t you think that among the thousands of Internet users who will see your post, some will succumb to the pleasure of acquiring this much-appreciated product?

Two Instagram posts with Shopping from the online store Créations Mariposa selling online with Panierdachat.

Why choose Panierdachat to create your professional online store?

Panierdachat is the partner of many soap makers who benefit from the numerous advantages of the platform.

With an intuitive and easy-to-use interface, you can create, without needing a developer, a professional and high-performing online store on search engines.

Take advantage of a bilingual store at no extra cost

Unlike many other platforms, enjoy an online store in French and English at no extra cost. And in addition, it will be optimized for both languages on search engines.

No commissions on your sales for maximum profit

Unlike other online

store platforms, Panierdachat does not take any commission on your sales.

Professional design and optimal security

Unlike custom online stores created by a developer or with solutions like OpenCart, you will benefit from design themes that are modern and optimized for one-click sales.

Enjoy, thanks to the all-inclusive packages, optimal security without stress. Your store will benefit from Panierdachat’s powerful servers with the best protection against spam, hackers, and adding to your store an SSL certificate that secures your visitors who will be reassured to make the purchase (thanks to the padlock icon in the address bar).

Do you sell to individuals AND professionals?

Take advantage of the B2B option, and offer only to your commercial customers discounts and other options specific to these customers to retain them and increase their number of purchases.

An SEO-optimized store to rank high on Google results

Stores created with Panierdachat are Google and search engine’s best friends:

  • They are 100% responsive, adapting to all screen sizes, from small cell phones to large computer screens.
  • They are lightweight and fast for smooth navigation.
  • You can add keywords (meta) on all product pages, categories, home, informative, blog… (both in French and English) to improve their Google ranking.
  • All the information on optimization is in this article
Start an amazing experience.
Create your online store
Begin for free
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about the author

Micheal Villeneuve is the President and founder of Laradev. Laradev is certified in Laravel development, specializes in universal application, and offers training and support.